Thursday, November 28, 2019

Constraints of Convention To Kill a Mocking Bird Essay Example

Constraints of Convention To Kill a Mocking Bird Essay Being subjected to constraints of any kind is an encumbrance many individuals endure at some point throughout their life. However, one’s ability to overcome a challenging situation truly defines them. Harper Lee explored the topic of an individual’s response to living constrained by conventions or circumstances specifically in the novel To Kill a Mockingbird. By developing strongly established customs in the small town of Maycomb, Lee is effectively able to communicate the complex social system and constantly indicates that the root of the problems in Maycomb are connected to the unrealistic conventions that are present. Consequently, many characters in the novel must make difficult decisions – follow along with the traditional community, be able to develop their own stand and live against tradition or a little bit of both, just like Miss. Maudie. Ultimately, the importance of attempting to live unconstrained by conventional boundaries is conveyed and reinforced by Lee’s thoughts about an individuals need for freedom, balance of moral and ethical principles and for the sake of truth and honesty. Everyone should be entitled to freedom, but evidently, people did not believe so in the past. In the 1930s, the economy crash and the Great Depression that followed posed severe difficulty for many individuals. Yet, during that time, society’s conventions were still present. One example of these customs was the racial segregation that separated individuals, giving white people more opportunities than black people. Not only was the current economic situation challenging, but also the segregation removed all possible freedom from the black community. In the novel, Tom Robinson and the other members of his community are simply trying to gain the freedom they deserve as human beings, and Atticus is trying to help them gain this right. When Atticus is making his conclusive speech for Mayella Ewell’s case, he begins to discuss the â€Å"evi We will write a custom essay sample on Constraints of Convention To Kill a Mocking Bird specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Constraints of Convention To Kill a Mocking Bird specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Constraints of Convention To Kill a Mocking Bird specifically for you FOR ONLY $16.38 $13.9/page Hire Writer

Sunday, November 24, 2019

How to Pin a Tweet That Makes the Most of Your Content - CoSchedule

How to Pin a Tweet That Makes the Most of Your Content Sometimes small actions can have outsized impact. While smart bloggers and social media marketers often focus on 10X projects that drive massive results, sometimes taking several smaller steps in succession can add quick wins to your work week. That can also take some of the pressure off feeling like everything you do as a marketer needs to make a big splash. Pinning tweets is one such thing you can do that takes just a few moments, but can make a meaningful contribution toward improving your results. Whether you have a particularly popular tweet, or a major campaign to promote, it’s a simple thing anyone can do to get more attention to an important message. In this post, you’ll learn not only how to pin tweets, but how to optimize them for best results. It’ll cover: How to identify a strong topic for a pinned tweet. The best ways to optimize them for maximum results. Some examples of actual tweets from real-life brands and bloggers. Table of Contents: What Are Pinned Tweet? What Are the Benefits? Pinning a Tweet in 3 Steps Optimizing Your Tweet Examples

Thursday, November 21, 2019

African American history and culture Essay Example | Topics and Well Written Essays - 500 words

African American history and culture - Essay Example A critical question that other people could ask is the existence of religion of Africa American society. A great number of African American people are Protestant Christian. In addition, the African American society was Muslim. About 14 % of the African American were of this religion, Muslim. Apart from Christianity and Muslim, the other religions include Judaism and Buddhism among many other religions. Knowing that the religion of the African American would be of great importance when it comes to illustrating the life that the African American people as slaves.There are also life events that can be used to examine the history and culture of African American society. They observed their life events in accordance with their culture. This is one of the groups that had its unique traditions that make it easier for people to identify them with. Also, they came with the rite of passages that are associated with African traditions. There was a class for preteens and teenagers, which was des igned specifically for preparing them for adulthood. Some of the developed rites of passage are still important this day since they are meant for shaping the character of the individual, hence making the African American culture be of great value.Despite the fact that there are many questions that one would ask about the African American history and culture, there are several positive things that have come as a result of it. Moreover, the life of African American people has been transformed.

Wednesday, November 20, 2019

Business management Essay Example | Topics and Well Written Essays - 750 words - 1

Business management - Essay Example While, the list of functional areas that exist within a business is extensive and also reliant upon the nature of an organization, its scale and the industry in which it operates, the primary functional areas of a business can be classified as: human resources, administration, production, finance and marketing and sales (Carysforth and Neild 2000). Consequently, organizations that operate in the information technology industry may have a dedicated IT department while, manufacturing industries may finance the establishment of a research and development department in addition with the primary functional areas that have been identified in the paper. Accordingly, the focus of the paper is dedicated towards an examination of the functions of human resources and administration which are two distinct functional areas of business that interest me the most as a student of business management. According to Sims (2007) the business landscape of the twenty-first century is marked by the growing importance of human resources as a pivotal component of organizations. ... These aspects include the procedures of recruitment, selection, training and development, learning, motivation, complying by labor laws and ensuring that health and safety regulations are met. Therefore, my role as a human resources manager would be designed to successfully meet the stated purposes of the human resources function. This would involve the management of the entire HR system which constitutes of the recruitment process and employee dismissal, examination of employee performance to design appropriate benefits and compensation packages and the initiation of comprehensive employee engagement, training and development measures to enhance individual potential (Chuang and Liao 2010). An interesting observation with regards to the assessment of the functional areas of business is that each and every department is provided with a distinct purpose and direction which is much unique and different from that of the other. However, the administration function is the only area of an o rganization which serves a wider purpose by assisting the operations of human resources, finance, marketing and production departments amongst others. With the introduction of diversified concepts such as organizational innovation and knowledge management with respect to business operations, the significance of establishing a comprehensive administrative system under the administration function has been augmented. Liao and Wu (2010) classify the development of an administrative system as a part of an organization’s process of innovation which is pivotal to the success of today’s business. The fact that the administration department is

Monday, November 18, 2019

Introduction to Banking Essay Example | Topics and Well Written Essays - 2750 words

Introduction to Banking - Essay Example Despite the fact that the borrower was pursuing a professional course which needed the inputs of expensive photographic equipments; the borrower had never ever approached the bank even for a student loan. (ii) A prime factor responsible for the borrower not approaching the bank for even a student loan is the financial resourcefulness and entrepreneurship skills exhibited by the borrower as a freelance photographer even while she was a student. She was able to sell her work as a freelancer. This implies that she had developed substantial trade contacts over all these years which are now going to stand in good stead for the sale of photographs from her current project. Case facts go on to reveal that she is on the threshold of some category of fame in photography circles. Her entrepreneurial abilities provide further comfort to the banker. (iii) Case facts reveal that her parents are generous and thereby affluent () and have supported their daughter liberally in the past. They have been cited as one of the reasons that she was not required to obtain loan during her student days. For the purpose of the present project it may be good idea to accept collateral securities from such parents. They can also be utilized as guarantors for the present loan. Her background check thus reveals no factor which would be an inhibiting factor in extending her the loan. However following specific questions may be asked to her during her loan interview to complete the appraisal process: (a) She may be asked to furnish a firm and complete itinerary of her project in Africa. She may be asked to indicate clearly the number of days she intends to stay in Africa, the number of locations she would visit, her boarding and lodging arrangements at each such location, her local conveyance and other expenditures. Case facts reveal that borrower has sought the loan for air tickets and photographic equipment; it is apparent that most of the above expenditure she wishes to put in through her own sources as margin. It is important to estimate this margin available with her as otherwise rest of the project and bank lent funds would be of no specific use. Thus bank must estimate all such expenditures and probe her sources and their availability at the project start date. These sources could include her own savings, her parents support, support from any other photograpy association, magazine or institution or even any grant or fellowship. (b) The next pertinent set of questions would be on specific items she is seeking loan for viz.air tickets and photographic equipment and accessories. Borrower may be asked to furnish the names of the specific airlines she would be traveling on to Africa along with her assistant. In case enquiries reveal that the airlines she proposes to use is expensive or that other airlines are offering more economical round tickets then the borrower would be asked the reason for preferring the chosen airlines. She may also be advised to avail of the cheaper airlines. Coming to her other need viz of photographic equipment and accessories queries may be framed on the specific equipment she proposes to buy for her project and why she thinks that such equipment is more suitable both in terms of price and performance, from amongst other same genre equipment. The banker may like the borrower to show the process of narrowing down

Friday, November 15, 2019

The Economies Of Scale Marketing Essay

The Economies Of Scale Marketing Essay Economies of scale is a economic term that illustrating a business model where the long run average cost curve declines as production increase. In another way, it also can explain as the reduction in average cost per output resulting from additional output production. Economies of scale can be distinct in two types, which are internal and external economies of scale. Internal economies of scale can achieve when a company can increase its production with decline of average cost while external economies of scale occur outside the firm but within an industry. For example, when an industrys scope of operations expands with certain factors will result a reduction in cost for those companies working within that particular industry then it can be achieve. External economies of scale will benefit all the companies within that particular industry. Research and Development Nestle has delivered significant improvements in operational efficiency over many years. Its manufacturing strategy follows what is the best serves its consumer and consumer needs. In order to achieve the economies of scale, Nestle is involved in every stage of production chain for providing growers with technical advice, maintaining the supply chain, researches and development, advising quality issue and others. For example, Nestle has its own researches and development (RD) department with total spending $70 million as long-term investment on it. Product innovation is becoming a necessary for a company because of it brings the awareness of companys situation and competition heated up in market. Therefore, Nestle need the RD to wring out efficiencies to slash the costs and boost the output production. In response, Nestle had set a vision is called One Nestle which it introduced common processes, standards, and system across the enterprise. It used System Application Products (SAP) software to automate and integrate all the operations, procurement, production, distribution, and customer care. Automation extent its contributions toward productivity and improvement and this innovation of technology maintain the efficient scale of production. As a result, Nestle achieved unprecedented economies of scale in its business (Ansari, Ali, Dogar, Shafique, and Bukhari, n.d.). Specialization Moreover, economies of scale can achieve by specialization in Nestles labors. Increased specialization in used of labors has high possibility of expanding size of its business. Workers can use full time to do their task at which they have specific skills. This can reduce the time consuming with lower the production costs than the skilled workers to spent more time and costs in unskilled tasks. With the expertise of labors, Nestle can produce different types of high quality products to meet customers needs and wants (Ansari et al., n.d.). For instance, customers nowadays are more health conscious. Therefore, Nestle has employed the labors that expert in the nutrition, health-wellness, and environment friendly aspects to produce health conscious products. The products with medical benefits can be known as functional foods or nutraceuticals can bring big growth to Nestle with cost saving when production efficiency by expertise workers (Benady, 2005). Popurlarly Positioned Products (PPPs) Furthermore, Popurlarly Positioned Products (PPPs) are an important strategy and the main growth drivers to Nestle in recent year. PPPs focused on providing high quality and nutritional food products at affordable cost to emerging consumers. With this strategy, PPPs achieved 8 percent increase in annual sales which equivalent to USD 8 billion in year 2009. This strategy can achieve that profitable return by Nestle because it relies on local sourcing, local manufacture, and local distribution to minimize the costs. Nestle business are using the range of local distribution such as street markets, door-to-door distributors and mobile street vendors to expand its business opportunity not only in developed but also distribute its products to emerging countries. With wisely used of locally distribution, this can lead Nestle to cost savings by lowering the transportation, import or export costs of the products without reducing the profit earned and amount of outputs produced (Nestle PPP Str ategy, 2010). 2.2 Economies of Scope Economies of scope is describing the cost advantage that received by a company due to produce a complementary variety of goods rather than specializing in the production or producing a single product. Economies of scope also can achieve when a company can produce a given level of output of each product line more cheaper than separate firms that specify in producing a single product at given level. This can occur from jointly utilization of inputs and lead to reductions in per unit costs. This shows that company has potential cost savings from joint production. Joint co-operation Economies of scope are an important in Nestles growth strategy. Nestle rely on its marketing expertise and well-established position to expand its range of products. The economies of scale can achieve by Nestle because its production system shares across many with different product lines (Delios and Singh, 2005). Besides, Nestle also had joint co-operation with others companies to produce more quality with expanding in product lines. For example, Coca-Cola and Nestle formed Coca-Cola Refreshments to expand companies position in ready-to-drink tea category. The products that produced by jointly companies of Nestle and Coca-Cola are such as Nestea, Nescafe ready-to-drink products, Tian Yu Di tea and Yang Guang tea. Besides, Nestle has also formed joint venture with US food company General Mills to produce and market breakfast cereal worldwide. With the joint production to other firms, Nestle not only can improve the expertise and quality of products but also save costs to take longer t ime and costly on RD development on new products. This strategy can lead Nestle to achieve economies of scope but also economies of scale (Girard, 2005). Umbrella brand In addition, another important reason for Nestle to achieve economies of scope is it used marketing through an umbrella brand. Nestle promotes its products in formed of professional magazines including statements of physicians and professors, official brand label, small flyers, advertising through electronic mechanism and a clear umbrella brand Nestle web page. All of the information that published by Nestle is to convince buyers to purchase its health-wellness and qualified products. Nowadays, Nestle kept on doing is integrating their logo in several brands in supporting advertisements, appearing as a seal of quality and web page. A good example of Nestle used umbrella brand marketing is Maggi, which its advertisement poster consumers first see Maggi as a brand but also can see Nestle as the responsible copyright brand at the bottom left-hand corner. The new flavor of Maggi brand products can easier to introduce to public with well-known brand of Nestle. The reputation of Nestle cre ates the credibility of customers to purchase the products while Nestle also can save costs to develop and maintain its brands ((Klopping, 2011). Advertisement Furthermore, Nestle also used marketing strategy by combining two advertisements to promote certain products. For instance, Maggi instant products and Thomy cooking oil or sauces are complemented each others in used. With combining two advertisements can save costs while if Nestle promoted its own brands separately will cause Nestle to spent more to promote in two different advertisements. Nestle used the strong advertisement marketing to create high brand awareness to itself and make it sell 2.5 billion products a year. This make Nestle achieve economies of scope by reducing of costs in advertising and increase the sales of its products to public (Klopping, 2011). 2.3 Learning Curve 2.3.1 The Boston Consulting Group (BCG) The BCG Matrix is a business method created by Bruce Henderson for Boston Consulting Group in the late 1960s. This method based on the product life cycle theory that usually used to analyzing their business units or products lines. This matrix also has significant contribution until today for strategic management used by companies by providing a composite picture of the strategic position of each separate business within a company. Therefore, the management can determine the strengths and the needs of all sectors of the firm. Under this matrix, it has two dimensions, which are market share and market growth. From the 2 dimensions, BCG charts can divide into four types of scenarios: Stars, Cash Cows, Question Marks, and Dogs. The products that categories into BCG Matrix figure can refer to Appendix Figure 1 (Birdi, Kapoor and Sood, n.d.). Stars The Stars is a market that having high market share with high growth. It is an optimum situation from all scenarios and leader in the business. However, this scenario requires an increased investment to maintain continuous growth because if the market growth decline as the market share maintain at same level will cause it fall to Cash Cows. Nestle beverages are the Stars in Nestle business because of high quality with new designs of products and make it become popular to customers. Most of the customers rather consume high quality product even more expensive due to they pay more consideration on health care nowadays. Through the number of repeat buyers is high in case of Nestle beverages, the rate of increase among the new buyers is also growing (Nestle BCG Matrix, 2010). Cash Cows The Cash Cows is the situation where the market growth is low and market share is high. This scenario has generated high profit margins and a lot of cash flow but the growth is very slow. Therefore, it only requires low placement and promotion of investments. Baby food products are the Cash Cows under Nestle business because Nestle has quite a long hold in its market share with its sales increasing on a continuous basis. Nestle company has also to promote and to put it forward to become products as stars (Nestle BCG Matrix, 2010). Question Marks The Question Marks is the scenario that has high market growth but low shares. It has high demand to generate high growth but low returns due to low market share. The question mark business is more risky because it only have low share. However, it can become a star if it can increase the market share or deliver cash. If fail, the growth stops and will cause the business drop to Dogs. The breakfast cereals are the example product of Nestle under Question Marks. This product has high market growth but low market share, therefore, Nestle has to make decisions on whether which of the product should stay or phase out in market to remain competitive advantage and can successfully improved it (Nestle BCG Matrix, 2010). Dogs The last scenario is Dogs, which the worst situation under BCG matrix due to the market share and growth is low. It has to avoid or eliminate because it only can generate little profit. Delivery cash or liquidate are the solutions to avoid present in this scenario. Pharmaceutical products are one of Nestle product that under Dogs because it only consist low share business with low growth market. The main reason is it never considered competitors by other pharmaceutical product manufacturers. Therefore, Nestle Company needs to think the solutions for improving on this product (Nestle BCG Matrix, 2010).

Wednesday, November 13, 2019

Heineken Essay -- essays research papers fc

Global distribution channels vary in general because everyone is trying to discover a way to make money without getting the flow of current distribution channels. Each channel is a very important chapter in the process of the global channel in order for the world to obtain some type of harmony within the distributing between the channels. The article discusses brand management on a global scale. Marketing across cultures can be done with Theodore Levitt's idea for exploiting the "economics of simplicity" with standardized products, packaging, and communication. Global brands become symbols of cultural ideals; therefore, transnational companies have to offer a high-value product that deliver the cultural myths consumers are looking for. The Global Brands Study found consumers associate global brands with three characteristics (quality signal, global myth, and social responsibility), which are used to evaluate them when making purchase decisions. Global consumers are segmented into four categories: global citizens, global dreamers, anti-globals, and global agnostics. More than two decades ago, Harvard Business School professor Theodore Levitt provocatively declared in a 1983 HBR article, "The Globalization of Markets," that a global market for uniform products and services had emerged. He argued that corporations should exploit the "economics of simplicity" and grow by selling standardized products all over the worl...